Course Objectives

The purpose of the training is to both introduce the participants to the processes of effective advocacy and lobbying, and also to provide them with tangible skills that they could then apply in carrying out advocacy and lobbying activities. The workshop will allow participants to learn about advocacy, lobbying and campaign approaches. They will find out how to place the various approaches in a conceptual and strategic framework and how to transfer this knowledge into their daily work.

Course Content

  • Civic education
  • Civil society organizations
  • Coalition building
  • Establishing partnerships
  • Focus groups and polling
  • Fundraising
  • Lobbying
  • Media and message
  • Volunteer recruitment